Madura Fashion + Pantaloon = Aditya Birla Fashion & Retail

Aditya Birla Retail Aditya Birla Fashion & Retail has an impressive bouquet of brands at its disposal Madura is the owner/perpetual licensor of India’s leading menswear offering – Louis Philippe, Van Heusen, Allen Solly, Peter England; the portfolio approach enables it to straddle the price-pyramid and capture opportunities across the board. The branded menswear segment, a US$16bn market of which only c.30% is organised at present, is a decadal double-digit growth opportunity. The Pantaloons business would act as a top up to this growth through its bouquet of offerings in the (more…)