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Miss Player + Enamore Plisse + Fendi brand launches

July 13, 2008


The past week was Women’s only week as we saw major brand launches targeted at them. ITC owned Miss Players has launched its Spring-08 collection comprising of t-shirts, trousers, denims, etc for the modern and fashion savvy Indian lady.

Enamor has launched Plisse lingerie collection in India. The collection consists of demi-cups, thongs in lace, nightwear and corset. Priced upwards of Rs 450.

Fendi has introduced Selleria line of sunglasses available in three colors and two shapes for the polished Indian gal.

BIA launched its evening and party collection of formals and Indo-ethnicwear. Made out of lycra and crushed polyster, merchandise is priced upwards of Rs 600.

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