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Biyani’s Future on Brands and Labels

April 24, 2007


Kishore Biyani promoted Pantaloon Retail India Ltd and Big Bazaar are all set to revamp their private brands and labels. Biyani will setup a wholly owned subsidiary, Future Brands which will recreate and revamp private labels as conventional brands besides providing brand consultancy services.

Santosh Desai who spoke on behalf of Biyani said,

Under Future Brands, we will be revamping and marketing some of our private label products to position them as any of the other existing brands in a conventional and traditional sense in the market.

The revamp will be done across all categories of Future Groups retailing – Apparels, consumer Durables and FMCG. Here is a list of Pantaloon Retail Brands.

Meanwhile Retailing Stocks have been downgraded on Dalal Street due to poor visibility earnings for FY2008.

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