Going by the listings and sales on eBay India, it really doesn’t matter whether Reliance Brands is in talks with La Perla or Victoria’s Secrets just get the best of Lingerie, Chemise Corsets, Bustiers, Nighties, Camis to pamper the smart and trendy Indian women. La Perla is an Italian brand which compete with Victoria’s globally.
It is rumored that La Perla has broken ties with Murjani group – owners of Gucci, Jimmy Coo and Fcuk global brands. Global retailers are switching ties in early stages due to the high entry cost and price sensitive retail market in India. For instance, La Perla has to sell its international quality brands and merchandise at prices lesser than in Dubai or Singapore, the favorite destinations for Upper crest Indian shoppers.
We already know marks & Spencer dumped Planet Retail to shake hands with Reliance Retail. Similarly, Ferragamo broke ties with Sports Station India and went with DLF Group. An insider is of the opinion that Reliance is already booking space in upcoming malls and high end retail outlets for La Perla stores.