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Only Vimal relaunch with Italian Designs

July 17, 2007


Last December, Reliance Insiders had hinted about the possible relaunch of Dhirubhai Ambani’s – “Only Vimal” brand. It is now official that the brand will be relaunched within the next 2 months.

Reliance has roped in world famous Italian Designer, Mr. Maurizio Bonas of “Made in Italy” since a year to teach Italian designs for trousers and jackets to Indian tailors sponsored and working closely with Vimal.

Mr Maurizio Bonas said,

Reliance is not a small company and the project was interesting. I enjoyed working with them. We also plan to introduce Bonas Designer label in India through Reliance and Vimal Retail outlets.

Only Vimal Retail Outlets:
The retail outlets will open in Bangalore / Bengaluru, Chennai, Kochi, Hyderabad and Mumbai. Mukesh Ambani will inaugurate a flagship store in Ahmadabad. They also have plans to enter the malls at a later stage.

Mr. Chetan Desai, VP Marketing of Vimal Textiles and Retail said,

We will provide our customers with the best designs and surprise them with prices at our outlets. We also have an aggressive business plan in place.

Kewl. That’s a fantastic gift for the Young and the Smart Indian Corporate executives.

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