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Raymond BE Home Furnishing open for Business

May 21, 2008


Raymond BE Home Furnishing Six months ago, automobile major, Hero Group ventured into Home Lifestyle retailing unveiling Oma Retail store. Now textile and apparel retailer, Raymond ventured into a Home Furnishing retailing. The company opened its first BE Home Furnishing store in Delhi offering a range of home style products. Collection include home decor, bed linen, dining, bath and spa, easy wear, cooking range, candles etc

Mr. Robert Lobo, President, BE Home said,

We are still working on other spaces that BE can enter into as of now, keeping the current times. whatever categories we launch, will have style and individuality that the previous BE brand built.

BE Home is targeting higher-middle and the upper category of consumers. It intends to make the products available through other distribution channels.

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