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Year: 2014

News & Views

Lifestyle unveils #StylePlay campaign; Ropes in Deepika Padukone for Melanage Private Label

Lifestyle, India’s leading shopping destination, is all set to reaffirm its impeccable understanding of customers & fashion with the launch of its Spring Summer campaign #StylePlay. A remarkable campaign #StylePlay leverages the strong presence of Lifestyle on social channels merging it with mainstream brand communication, thus creating a consumer connect unlike ever before.

Advancing with the baton of Lifestyle’s youthful and vibrant brand positioning, #StylePlay embraces key traits that define the generation of today: (more…)

News & Views

Reliance Retail Footprint Expands to 142 Cities with 1577 Stores

Reliance Retail Business UpdateIn the past three years, organized retail players have seen their profitability erode on the back of rising rentals, high power costs, levy of service tax and above all a poor consumer sentiment. Amidst these headwinds, Reliance Retail has seen its retail business report a strong performance. Reliance Retail, now a pan India player has a presence in 141 cities with 1,577 stores covering over 10.7mn square feet. In terms of profitability, the company turned around at the end of FY13 at the EBIDTA level.

We expect penetration of organized retail to continue to increase as the presence (more…)

Malls and Stores

Mega City Mall, Gurgaon – Review for Shopping

the_mega_city_gurgaon The Mega City Mall is located on the M G Road, Gurgaon. Designed with utmost thought and care, the Mega City Mall is a place where one could expect what every brand needs – customer loyalty. With a contemporary retail environment that offers excellent space, flexibility and cost, it is perhaps nothing quite like retailers would have seen before.

Spread over nearly three acres in one of the most prosperous parts of NCR, and amidst world class office complexes, shops and large residential areas, (more…)

News & Views

e-Tailing the Big Opportunity in India

e-Retailing Opportunity IndiaThe market size of the retail industry in India is likely to have exceeded US$600bn in CY13. India is different with regard to other developed economies in that a large proportion of the retail market in the country is unorganised, with a proliferation of mom and pop stores. The organised sector represented just 16% of total retail sales in India in CY12 as against 85% in the US (though for China the organized sector is a lower 20% as well).

Food and grocery is the largest retail category in India, representing 60% of total spend, with clothing being second with 10% of total retail sales. Since food and grocery is not generally easily amenable to online purchases and the fact that electronics and general merchandise (more…)

Retail Research

Online Retailers Jabong, Myntra Stock A Season Old Products – Shoppers Stop

Shoppers Stop vs oNline RetailersIndia’s leading Departmental Retailer, Shoppers Stop management stated that online retailers generally offer products which are at least one season old. Further, the target customers for the online retailing are those who usually shop in shoppers stop during end of season sale. However, the online retailers have been offering huge discounts thus impacting brand image. Consequently brand owners (such as Madura and Arvind) have stated that they will become more stringent as far pricing of (more…)

Malls and Stores

Pacific Mall, Ghaziabad – Review for Shoppers

pacific_mall_ghaziabadPacific East mall in Ghaziabad is one of the most successful mall in India. Containing a 4-screen multiplex, it is also a first mall to have a 4-star hotel by the name of Clarks Inn along with large banqueting facilities.

This state-of-the-art value centre, offers consumers the finest fashion, dining and family entertainment options in international class retail (more…)

Malls and Stores

Orchid City Centre, Mumbai – A Review

orchid_city_centre_mumbaiOrchid City Centre, located at Mumbai Central, is a neighborhood mall which is close 5 minutes walk from Mumbai Central station and within the radius of 10-15 minutes from the up market localities like Kemps corner, Peddar Road and Haji Ali. Spread over an area of 250,000 sq.ft., this 4 storied mall has over 50 stores. Some of the prominent brands in this mall are Big Bazaar, Pantaloons, Etam, Jealous 21, eZone, Collection I, The Body Shop, Bossini, Lilliput, Gini & Jony, Depot, Lootmart etc. The mall is a perfect destination for the entire family to shop for all their needs.

Spoon the food court at Orchid City Centre serves all kinds of cuisine vix; Indian, Chinese, Italian and fast food catering to the taste buds (more…)

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