Lifestyle, India’s leading shopping destination, is all set to reaffirm its impeccable understanding of customers & fashion with the launch of its Spring Summer campaign #StylePlay. A remarkable campaign #StylePlay leverages the strong presence of Lifestyle on social channels merging it with mainstream brand communication, thus creating a consumer connect unlike ever before.
Advancing with the baton of Lifestyle’s youthful and vibrant brand positioning, #StylePlay embraces key traits that define the generation of today: (more…)